Lily's media blog

 industry les revenants  canal+ -a deep dive 

the woman in the front cover is hegemonically stereotypically attractive and conforms to social standards of beauty. it uses serif font which conveys femininity and targets a female audience  the use of a soft blue to compliment to feminine theme of the cover, contrasting to the harsh red of her lipstick symbolising her glamour and further reinforced with the pearls round her neck. 

  how are audiences positioned by the representation of social issues Les Revenants?  xenophobia - dislike of or prejudice against people from other countries.  religion issues- coming back from the dead (purgatory), France is a heavily catholic country  themes of immigration- new arrivals to town. 'mass immigration' teenage sex: sexual awakening and her loss of  virginity  zombie and refugees: variations on the 'post-human' and the 'non-human' in Robin Campillo's Les Revenants (2004) criticising the French government through metaphor and allegory stuart hall  reflects contemporary issues- immigration, camps and the integration of refugees (e.g. Syrian) into French society  the return  acess the study episode of Les Revenants. select a scene tahtw e have not studied in clas. watch it 3 times. write the bame of the scne and your subsequwnc notes in your blog Access the study episode of Les Revenants. Select a scene that we have not studied in class. Watch it

 cult tv  Brooklyn  nine-nine  freaks and geeks doctor who  buffy the vampire slayer  what makes it a cult show   ? les revenants- highly a typical tv program targeting a niche audience.  supernatural drama genre different to other zombie shows like waling dead  breaks rules of mystery genre, presents many hermeneutic codes to audience, but doesn't answer questions  niche and frustrating- appeal to small audience. small number of people who get it love it, wont stop talking about it cult audience is small but dedicated audience they defend it when criticised  bring back cancelled shows- e.g. Brooklyn 99 through audience negotiation and active textual poaching, audiences can pick out the things taht they really like about it.  they tend not tpo make much money  advantages: comparatively cheap to make attract stable if small audience through word of mouth, they increase respect and regard for the producer (prestige programming) they often have a very long shelf life, and can be sold 

Liesbet Van-Zoonen agues that media language encodes how male an female characters act in media products. Explore how representation positions the audience in les revenants. (15 marks)  the representation of the characters determines how the audiences views them within the episode and further reinforces stereotypes created within the media. this can be seen in the representation of men, demonstrated in Simon. he is seen as an emotionless and dismissive character, he is unappreciative of Lena's effort to help him find Adele and is self orientated. this creates a superiority complex within his character that supports the patriarchal hierarchy within society. Van-Zoonen argues this hierarchy is a construct from within the media and constructed representation of how gender should act and their roles within society, Simon's actions reinforce this.  women's actions are then the opposite of this, this can be seen in Lena's actions as she helps Simon despite his lack of appreci

 representation  1. the group, place or the issue on which a media product is focusing  2. the media language the media product uses in order to present these groups or issues  3. the ideological perspective about the group or issue being created within the product 4. the impact of this ideological perspective on the target audience  Judith butler- gender performativity identity is a performance and it is constructed though a series of acts and 'expressions' that we perfporm everyday rtere are biological differences  Stuart hall- stereotypes and inequality  the media and the power of media representation play n important role in defining the ideological thinking of audiences regarding specific social groups.  stereotyping as form of representation, reduces people to a few simple characteristics or traits  stereotyping tenda to  bell hooks- feminism  feminism is a struggle to end patriarcle oppression and the ideological of domination, and that the position of the argument van z

 Steve Neale- theories round genre  twin peaks  buffy the vampire slayer the wire paradigmatic features of the zombie sub genre mortality rising from the dead undead pale face creepy child (victor) movement en mass- the horse  cinematography- dusk shooting soft focus shock jump scares narrative fragments0- flashbacks  enigmas- where did they come from? French 'poetic realism' eg. jean renoir, marcel crane and jean vigo  focused on aesthetic and has a lyrical style, aims to highlight poetry within reality  otherworldly purity from lighting and camera techniques  disillusioned characters with one last chance to happiness. have a sense of impending doom and bittersweet irony.  key words hegemony  polysemy- more than one meaning  intertextual- reference to other texts  ideology negotiation "is it essential for TV shows to offer multiple meanings" - reference yo les  revenants - yes - to keep the audience interested  - reaching a wider audience to survive - to help it stan

 genre  "French supernatural drama television series" 26 nov 2012 on canal+ uk 9 June 2013 on channel 4  2 series, 8 ep each based on the French film 'They come back' (les revenants) (dir. Robin Campillo 2004) created by Fabrice Gobert  difficult to categories, won an international Emmy for best drama 2013.  supernatural  horror text supernatural drama IMDB- 'drama, fantasy, horror' rotten tomatoes- 'mystery/suspense' Polysemic - has multiple meanings  Horror -Horror conventions, mystery creepy child following this woman  -always in the dark, with a blank expression, not typical of a normal child  Supernatural - butterfly comes back to life  Drama Avant-garde - not typical of a zombie style film, their not eating people and are not portrayed as scary or dangerous -seen as out of place between life and death  Zombie French   Steve Neale - genre  - genre works through presenting a series of easily identifiable generic paradigms to ensure an audience.  -

les revenants    cinematography lighting- during first shot light innocent, then after the crash goes dark  editing soudtrack uncomfortable, awkward  cello- kind of funeral style music, link to death  performance, character archetypes and characterisation  setting mountains dark representation  hermeneutic codes (enigma for the reader)  dead butterfly coming to life- foreshadowing  the boy role within the story  Generic conventions and atypical features. Zombie? Drama? Mystery? Cult? Horror?   butterfly coming back to life at the start   'New French extreme'??? Intertextuality butterfly- silence of the lambs  chainsaw within horror film (possibly Texas chainsaw)  'Frenchness'  link to humans  are they conscious, how do they differ from human beings?

 Humans   What is Humans intended target audience? primary: British sci fi fans   secondary: American sci fi fans   what is your evidence for this? its sci fi themes, with British actors, but also shown in America  how does humans attract both a local and global audience? consider actors, genre, setting, marketing, distribution etc. Local: it uses well known British actors and set within England and advertised in English papers and adverts  Global: set in globally well known places such as London, also connected to an America broadcaster so shown in America  how does humans position its audience? (evoke an emotional response?) consider how humans evokes an uncomfortable or shocked response... it puts the audience in a direct mode of address looking straight into the eyes of Niska during the rape scene, close up of features to highlight emotions  Theories of identity - David Gauntlett (this one also fits under representation) " Media audiences can pick and mix which ideologies suit

 why do regulations exist for television  To protect vulnerable audience members  watershed  Ofcom- regulate  Ofcom the 'office of communications' provide largely hands off regulation of broadcasters in the UK. actually finding hard and fast rules among their guidelines can be tricky  guidelines   a remit for plurality and addressing the needs of a variety of different audiences  an insistence on inclusion. broadcasters in the uk must include adequate representation of a range of protected lifestyles and characteristics, for example LGBTQ+ representation, representation of disabled people and a 'commitment to the welsh language' impartiality rules, eg not plugging large organisations  'Ofcom is required to assess the likelihood of material encouraging or inciting the commission of crime or of the leading to disorder' regulation is ineffective, can easily access videos about a child's age  how effective is regulation of tv? no very its an advisory set of guid

 distribution and marketing  media products need to be profitable to survive  marketing ensures media products reach their intended abidance to ensure this happens, producers rely on digital technology to efficiently promote media products on local and global scale.  humans- marketing  persona synthetics- fake synthetic website  hyper real marketing techniques, withholding narrative and building suspense,  makes it more attractive- trying to find out more (a typical marketing campaign) we love tv- 'the creepiest show on tv?', thriller audience, makes it more scary  marketed in different ways to target a wider audience, the website focuses on scifi where as creepiest show (we love tv) uses are horror approach  creepiest show on tv' humans uses a rang of digitally convergent media techniques to ensue its cult target audience is attracted. it also uses tradition forms of marketing as well  how did distribution and circulation and marketing shape humans? development  the series