Lily's media blog

its a gossip news paper ideology= left wing, Jeremy Corbin supporter and labour  sans-serif  looks at celebrities mainly images- working class Newspaper   newspaper focuses on information and news printed on paper- made everyday  tabloid papers make use of puns  lower quality of images  Columbus of text  headline  image captions  Magazine one main image   tend to be glossy  heading - title of the newspaper displayed on the front gae barcode - used to scan the newspaper when purchasing.  caption -brief text underneath an image describing the photograph  headline - a phrase that summarises the main point of the article, large print  main image - dominant picture on the cover target audience- who the newspaper aims to sell  pull quote - something taken from within the article, usually said by the person on the main image  classified advert - an advert that only uses text, no graphics  skyline - an information panel on the f

Introduction to newspapers  The daily mirror and the times                                                   text                                              ↗       ↖                                               encodes     decodes                                       ↗                     ↖                                producer   ←→    audience            Audiences can choose to decode a media product i completely different way and connect with the producer         Institution and industry are completely separate terms  Institution - the values and ideologies of a media product  School We live in a meritocratic society  Every institution needs to have a unique selling point  DIFFERENTIATION- long road, like any institution needs to prove that it is different from other colleges, like hills road for example  competition- long road is a business like any other. it needs to enrol a certain number of students to remain economically viable. the same principal

I, Daniel Blake Trailor  Real life based  Journey of character development  Typical of genre  Uses close up shots to cove emotion in the audience Working class- young single mum struggle to get job, often showed in a negative way   The mise en scene creates bleak and low lighting to symbolise  grey and diluted colours to show depressing reality of life  different to others, has no well known  actors, no fast pace editing No product placement  Ken Loach  83 year old director  Socialist beliefs  Labour supporter shown in main ideologies Produces independent films  Directed 35 films starting in the 1960s  Believes films are only made to male money an no longer share a message  issues  Left wing views, labour  Films with political views only tat a small audience because hey don't appeal to other political views therefore could never be a mainstream film.  bbfc founded in 1912, based in London, can't say what swearing means in different cont

Key theory 13 - regulation - Sonia Livingstone and Peter Hunt  Regulation of the film industry in the UK is largely in ineffective  The BBFC exists o protect the public from harm  The increasing power of global media corporations, together with the rose of convergent media tech. and transformations in the productions in the production, distribution and marketing of digital media, have placed traditional approaches to media regulations at risk. 

Regulations  The regulatory frame work of the UK film industry  BBFC - British board of film classification  Uc- Universal particularly suitable for  unsupervised children U- Universal, suitable for all PG-  Parental Guidance  General viewing, but some scenes may be unsuitable for young children 12- contain material that is not generally suitable for children aged under  12 12A- No one younger than  12  may see a 12A  film  in a  cinema  unless accompanied by an adult. 15- Suitable only for  15  years and over 18- R18- E- The bbfc has to consider context Universal Children Titles rated  bbfc-uc  have been classified suitable for all. Universal Titles rated  bbfc-u  have been classified suitable for all. Parental Guidance Titles rated  bbfc-pg  are for general viewing, but some scenes may be unsuitable for young children. 12 Accompanied/Advisory Titles rated  bbfc-12a  are suitable for 12 years and over. No-one younger than 12 may s

teaser poster  official poster  lexus promoton  lexus acr fan art 1688 × 2500 lexus car trailer 

Black Panther Fact File Budget: $200million  box office sale: $1.347 billion    Budget: $200,000,000  (estimated) Opening Weekend USA:  $202,003,951,  18 February 2018 Gross USA:  $700,059,566 Cumulative Worldwide Gross:  $1,346,913,161 The ceo of Disney is Bob Igor Advertising budget: $37million  has star appeal  Its the 18th movie in the marvel cinematic universe  Made $105million in China  Its a specialised  institution - does one thing, and extremely well  The highest-grossing film by a black director. It became the  ninth-highest-grossing film  of all time, the  third-highest-grossing film  in the U.S. and Canada, and the  second-highest-grossing film of 2018 . It was shown in 4,080 theatres  How has ownership shaped the production and distribution of black panther? Distributed by Disney  Produced by Marvel  Major Vs. Indie vertical integration:  Where a company buys other companies involved in different stages

Key theory 12 - power and media industries - Curran and Seaton  The media is controlled by a small number of companies primarily driven by profit and power. Media concentration limits variety, creativity and quality. more socially diverse patterns of ownership can create more varied and adventurous media production.  

Key theory 14 - the cultural industries - David Hesmondhalgh  Horizontal integration - Where a company buys "other companies in the same sector to reduce the competition for audiences" E.g. Disney acquired Marvel   This creates a monopolistic business  Vertical integration- Where a company buys "up other companies involved in different stages of the production and circulation"  Conglomeration- A conglomerate is a corporation that consists of a group of businesses dealing in different  Producers and distributers  Producer- the company that makes a media product distributor- the company that puts a media product out Distributor- the process where a media product ends up with an audience... Black panther is a super hero film produced by marvel studios. it was distributed by Walt Disney studios motion pictures. Marvel studios was acquired by Walt Disney in 2009 for $4 billion. Distributed by a major, vertically integrated film stu

Introduction to the film industry The only reason any media product exists is to make a profit (money)    Film is a specialised institution  Film started in the late 19th century  Standard films are now made in colour No sound, silent film (non-synchronised sound) Most films less than a minute - would cost to much to do any longer  Now a more of a story more complex line  Single shot - no editing, cuts or zoom or tracking shot (camera to heavy to move)  Film is a standardised product - specialist  started in LA Hollywood because of the sun - needed to be sunny for old cameras to work  Early on women dominated by women - female directors - not taken serious seen as a Hobby bit arts and crafts -> hegemonic values shift to a patriotic power over film production once it started to make money men took over  Spatial continuity - audience know where they are  Film industry key terms  The studio system - Disney, fox, paramount, dream works, warner