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Black panther marketing

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November 07, 2019

teaser poster

official poster

lexus promoton

lexus acr

fan art

1688 × 2500

lexus car

trailer

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ubisoft and media diversity

June 12, 2020

Ubisoft and media diversity key theory 14- the cultural industries- David Hesmondhalgh - media industries seek to minimise risk and maximise profit (every media product exists to make money) vertical integration - a media organisation owning different parts of the mode of products eg. paramount, own film and means of distribution (cinemas) horizontal integration - one organisation owning other organisations in the same sector eg. Disney owning other film studios such as marvel multimedia integration - using digital to combine previously separate industries eg. streaming services Netflix conglomerate - where a company busy out other companies subsidiary - a company that works under another company Ubisoft 4th largest publicly traded game company in the Americas and Europe established in France in 1986 (multi-national) A horizontally and vertically integrated media conglomerate with a number of studios and subsidiaries their unique selling point (USP) is

Adbusters/ woman - cover

May 11, 2021

Adbusters- cover audience have to infer meaning war iconography post-west, maybe post colonialism enigmatic- hermeneutic code (enigma) no signifier that its a magazine- no tag line, bar code or typical conventions of a magazine, challenging conventions and audiences expectations aggressive- anchored in sans-serif bold lexis title woman- cover typical- tag lines- advertise whats in it (conventional) visual to intise audience 'super- smiler image'- welcoming friendly hegemonically conventionally attractive- fits fashion ad femininity symbolic of feminine conventions- pinks, flowers, soft 'improvements'- what women need- only know if they read the magazine easy to access- working class Alfred Hitchcock 'naturally I chose an english girl for a wife'

Riptide- analysis, themes and concept

March 23, 2020

Riptide- analysis, themes and concept Riptide by Vance Joy (2013) indie pop song written and performed by Australian artist Vance Joy song was a hit in Australia and abroad, particularly after being featured in a Gopro advert it's straightforward, run-of-the-mill pop music Today's task - analyse and apply semiotic and structuralist theory to the video Riptide , and research the video's intertextual influences semiotics - • Media products communicate a complex series of meanings to their audiences through a range of visual codes and technical codes. These codes can broadly be divided in to proairetic, symbolic, hermeneutic, referential, and so on. • After many years of codes being repeated, their meaning can become generally agreed upon by society. For example, a scar on the face of a character can function as a hermeneutic code, indicating to the audience that they are ‘the villain’. structuralism - Task: draw two columns, and list ALL