Blue story

Blue story

The guardian 
the guardian is a left wing broad sheet- target working class left wing audience 
vague description, sparse info 

Daily mail 
'100 strong machete brawl'- sounds like 100 machetes 
director says 'the film is about love not violence' ironic 
'BBC-funded'- bbcs fault- the Daily Mail hate the bbc, daily  

 Daily mirror
the 25 separate incidents was never named
there is no new information
no footage shows any attacks 
Narrativization
the story reenforces stereotype that black teenagers are violent   
media amplification- when media stories get blown out of proportion 

 the bbc are respectable and unbiased
the bbc don't allow comments on their website, so the public isn't shown- because it might challenge the article    
the incitement of racial hatred act- inciting racial hatred 
if someone says racial hatred comments on their website they are responsible- a way to bypass regulation by publishing stories on facebook and twitter 
tis is because facebook is hosted in America where they have the right to free speech and do not have the same regulations to prevent to incitement of racial hatred 



The Times newspaper is a British national ‘quality’ newspaper first published in 1785. The Times has been published by Times Newspapers since 1981, a subsidiary of News UK, wholly owned by News Corp, Rupert Murdoch’s company.
This edition was published on March 13th, 2019, after Theresa May had encountered another Commons defeat over her Brexit proposals. 
The Times is famous for having a range of journalists with varied political viewpoints which allows the newspaper to offer a more neutral political stance on Brexit negotiations
Text provided by the exam board. Cheers EDUQAS!

5 - In depth analysis


Analyse this Times front page with your new found contextual knowledge. Make brief notes under each of the following headings. Don't worry if you repeat yourself. A bit.

Point of view and ideology 
picked an image that is hegemonically unattractive. this can then be associated with her intelligence and then her ability to lead the country.  

Layout and design 
has a very zoomed in image of her face to show her in an unflattering light that then makes her look ill and unfit for power. this then enforces ideologies from the producer that she is unfit for power.

Composition – positioning of headlines, images, columns, combination of stories
the image is in the centre of the newspaper making it the focus, despite adding very little to the story. 

Images/photographs - camera shot type, angle, focus
the image of may is a close up and is very zoomed in on her face, this creates a hegemonically unattractive image of her face that could then be translated into her intelligence and ability to run the country.

Font size, type of font (e.g. serif/sans serif)
the name of the newspaper is serif creating an elegant and royal appearance. this is then supported by the lion and unicorn images round the logo that is commonly associated with the royal family. 

Mise-en-scène – colour, lighting, location, costume/dress, hair/make-up
may has a very pale face and red around her eyes making appear that she has been crying and is in an unstable state emotionally. 

Graphics, logos 
the logo for the times news paper greatly uses elements from the 

Lexis
in the title they use a pun by describing her a bring 'driven' to despair this, makes a joke out of her

Copy 

Anchorage (images)
the image is anchored through the title 'driven' from her being in the car with the mirror to show it is a car.

Anchorage (captions)
the use of the numbers anchors the message and ideology from the producer that she is unfit for power. 

Narrative

Target audience and audience positioning

Proairetic codes

Hermeneutic codes

Symbolic codes

Referential codes/intertextuality























Comments

Post a Comment

Popular posts from this blog

ubisoft and media diversity

Ubisoft and media diversity  key theory 14- the cultural industries- David Hesmondhalgh   - media industries seek to minimise risk and maximise profit (every media product exists to make money) vertical integration - a media organisation owning different parts of the mode of products eg. paramount, own film and means of distribution (cinemas) horizontal integration - one organisation owning other organisations in the same sector eg. Disney owning other film studios such as marvel  multimedia integration - using digital to combine previously separate industries eg. streaming services Netflix  conglomerate - where a company busy out other companies subsidiary - a company that works under another company  Ubisoft  4th largest publicly traded game company in the Americas and Europe established in France in 1986 (multi-national)  A horizontally and vertically integrated media conglomerate with a number of studios and subsidiaries their unique selling point (USP) is
Read more

Adbusters/ woman - cover

Image
Adbusters- cover   audience have to infer meaning  war iconography  post-west, maybe post colonialism  enigmatic- hermeneutic code (enigma)  no signifier that its a magazine- no tag line, bar code or typical conventions of a magazine, challenging conventions and audiences expectations  aggressive- anchored in sans-serif bold lexis title woman- cover  typical- tag lines- advertise whats in it (conventional) visual to intise audience 'super- smiler image'- welcoming friendly hegemonically conventionally attractive- fits fashion ad femininity  symbolic of feminine conventions- pinks, flowers, soft  'improvements'- what women need- only know if they read the magazine  easy to access- working class  Alfred Hitchcock 'naturally I chose an english girl for a wife'
Read more

Key theory 13 - regulation - Sonia Livingstone and Peter Hunt

Key theory 13 - regulation - Sonia Livingstone and Peter Hunt  Regulation of the film industry in the UK is largely in ineffective  The BBFC exists o protect the public from harm  The increasing power of global media corporations, together with the rose of convergent media tech. and transformations in the productions in the production, distribution and marketing of digital media, have placed traditional approaches to media regulations at risk. 
Read more