Die another day (2012)- Male gaze

Die another day (2012)


The audience is positioned as James bond from his point of view Seeing it from his point of view POV (point of view shot) circle from around the shot, representing his binoculars 
James' Bond point of view polysemic "nice view" reference the ocean and jinx 
Wearing limited clothing, revealing clothing High angle shot to emphasise her figure, informs the audience that she is attractive 
Target heterosexual man a audience MALE GAZE 

Male gaze- the assumption that all media products are constructed exclusively for heterosexual men, an extension of this would be every women is only in a media product for the male gaze 

gaze functions in two different ways...
  • the intradiegetic gaze where a character looks at another character
  • the extradiegetic gaze, where the audience looks at another character 
both gazes are potentially voyeuristic in pleasure (taking pleasure in watching someone without them knowing they are being watched 

That Naughty GirlGirl From RioNever Wave at a WAC

Jane EyreThe Southerner

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